Strategy and management, the foundations of any successful brand
Author: Santiago Mayorga Escalada
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Description: Strategy and management, the foundations of any successful brand por Santiago Mayorga Escalada, delves into the complexities of brand building, arguing it goes beyond mere aesthetics. It emphasizes the strategic importance of brand management and its impact on long-term success, inviting readers to reconsider their approach to branding.
Pages: 23
Megabytes: 0.28 MB
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