The Digital Transformation of the Marketing Mix in the Food and Beverage Service Supply Chain - A Grey DEMATEL Approach
Author: Evita Vitsentzatou, Giannis T. Tsoulfas and Athanassios N. Mihiotis
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Document Sheet
Title: The Digital Transformation of the Marketing Mix in the Food and Beverage Service Supply Chain – A Grey DEMATEL Approach
Author: Evita Vitsentzatou, Giannis T. Tsoulfas and Athanassios N. Mihiotis
Pages: 30
File size: 0.39 MB
Format: PDF
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