15+ Persuasion Books for Free! [PDF]

Persuasive communication is one of those topics that never go out of fashion. It has multiple applications and is very useful in certain contexts. For this reason we have had to create the collection of persuasion books in PDF format, since we know that it will be very useful for our community that seeks through this resource to achieve their professional or personal goals.

If you want to learn the art of influencing people through speech, it is an excellent idea to start with this selection of persuasion books in PDF format, as they will introduce you to the subject and make you think.

Persuasion can be defined as the ability to convince others to think, feel and/or act in a certain way. In a broader sense, it can be said to be the art of influencing others, convincing them through arguments and reasons of an idea that leads them to change as the persuader wishes.

The basis of persuasion is language, so much of the mastery of this skill also consists of the development of advanced communication skills, public speaking and mass communication tools. That is why persuasion has application in different fields such as advertising, commerce, sales, politics and law.

For example, in sales, the public or target customers are offered the best qualities of the service or product in a very effective way, facilitating the purchase and convincing them that acquiring that good is the best decision they can make. In politics, leaders use persuasive communication strategies to convince citizens or voters that their ideology is the right one.

Check out our more than 15 persuasion books in PDF format and start mastering the strategies needed to conquer this skill.

Here we present our complete selection of Persuasion books:

1) Persuasive Language

IP Awareness Foundation

Source: United Nations Alliance of Civilizations

2) Persuasive Marketing Communications

Dalarna Universitys

Source: Dalarna Universitys

3) Persuasion Empirical Evidence

Stefano DellaVigna,Matthew Gentzkow

Source: Stanford University

4) Persuasion Influencing Others for Effective Change

WV Department of Transportation

Source: WV Department of Transportation

5) Persuasion Neuroscience New Potential to Test Dual Process Theories

Stephanie Vezicha,Emily B Falkb,Matthew D Liebermana

Source: The Annenberg School

6) Meta-Analysis on Visual Persuasion Does Adding Images to Texts Influence Persuasion

Kiwon Seo

Source: Academic Journals

7) The Ethics of Persuasion in Technology

Nathaniel Zinda

Source: Baruch College

8) Powers of Persuasion (Presentation)

Silverstripe

Source: Silverstripe

9) Three Ways to Persuade (Article)

John Edlund

Source: Cal State LA

10) Persuasion (Article)

Welcome to GOV UK

Source: Welcome to GOV UK

11) Using Persuasive Communication to Foster Appropriaton of Code of Ethics Standards by an Organization s Employees (Article)

Yanick Farmer

Source: Electronic Journal of Business Ethics and Organization

12) Dr Robert Cialdini and 6 Principles of Persuasion (Article)

Tom Polanski

Source: Jacob McMillen Website

13) The Art of Persuasion Skills for Everyone (Article)

Tom G Palmer

Source: Tom G Palmer

14) Influencing skills a how to Guide or How to get what you Want Without Making Enemies

Jo Norry

Source: Society of College National and University Libraries

15) Linkage between Persuasion principles and Advertising (Article)

Ojenike Bolatito

Source: CORE Aggregating the Worlds Open Access Research Papers

16) The Art of Communication Persuasion Through Story Telling (Article)

Jay Sullivan

Source: New York City Bar Association

17) Persuasive Techniques (Article)

Saylor Academy

Source: Saylor Academy

18) Science of Persuasion and Persuasion in Science (Presentation)

Melita Kovacevic

Source: Coimbra Group Universities

Here ends our selection of free Persuasion books in PDF format. We hope you liked it and already have your next book!

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