20+ Public Relations Books for Free! [PDF]

Public relations, today more than ever, are relevant in the administrative and business field. Considering their relevance in the global context, we have included them in our virtual library, with this selection of books on public relations in PDF format.

The field of business communication can be fascinating for those who are passionate about business and business management. If this is your case, you cannot miss our collection of public relations books, where you will find the key concepts of this interesting profession, more current than ever.

Public relations (PR) is in charge of managing the entire communication area of a company. It is the intermediary that manages to strengthen the relationships between organizations and other actors that make their existence possible. Good public relations can provide a company with an impeccable reputation and even save money on advertising.

Much of the strength of a brand is due, to a large extent, to public relations, as long as they work properly. A good communications strategy can achieve: corporate positioning with customers, suppliers, the media, governments, communities and even international institutions; corporate positioning within the company with respect to advertising, communication, social networks and content.

Likewise, public relations are essential for the launch of new products or services, brand recognition, reputation with investors, overcoming crises, among others. For this, important actions must be carried out such as developing communication plans, organizing events, conducting market research, managing contacts, producing content, preparing plans to deal with crises and many more.

If you want to prepare yourself in this area of social communication, we recommend that you take a look at our more than 20 public relations books in PDF format. You will learn key concepts for its understanding and also deepen aspects you already know.

Go now, download the books and enjoy.

Here we present our complete selection of Public Relations Books:

1) Public Relations

2012 Book Archive

Source: 2012 Book Archive

2) Training Programme on Public Relations

Shri.N.Palaniappan, Shri.A.M.Ramachandraiah

Source: Training Division. Government of India

3) Public Relations

NRAI School of Mass Communication

Source: NRAI School of Mass Communication

4) Principles and Practice of Public Relations

Ojomo W. Olusegun

Source: G-Communications

5) Public Relations in Practice

Dr. Levi Chinaka Nwodu, Dr. Josep Bel-Molokwu, Dr.Jonathan E. Aliede

Source: National Open University of Nigeria

6) Public Relation

Sanjay Kumar Sahoo, Jyoti Prakash Mohapatra

Source: Odisha State Open University

7) Public Relations: Principles and Model

Surinder Singh Kundu

Source: Guru Jambheshwar University of Science & Technology

8) The Role of Social Media in Public Relations Practice – a New Zealand Perspective

Stefanie Martens

Source: Auckland University of Technology

9) A Study on the Relationship between Public Relations and Brand Strategy

Xu Yuanzhong

Source: Digitala Vetenskapliga Arkivet

10) What Is Public Relations?


Source: Pearson

11) Public Relations - Theory and Practice

Edmond NG

Source: EdVenture Communications

12) The Power of Public Relations in Schools

Laura Carl Smith & Jennifer Railsback

Source: Education Northwest

13) The Role of Public Relations in Management And Its Contribution to Organizational and Societal Effectiveness

James E. Grunig

Source: Institute for Public Relations

14) The Public Relations Professional in 2015

Public Relations Society of America

Source: Public Relations Society of America

15) Media Relations

Michel Barton

Source: Unesco

16) Public Relations

David Mckie, Krishnamurthy Sriramesh

Source: ResearchGate

17) Defining the Future of Public Relations

Hutton, James G.

Source: Sistema de Información Científica Redalyc

18) The Role of Public Relations on Company Image: Social Media as a Moderating Variable (Article)

Anas Y. Alhadid, Batool Ahmmad Qaddomi

Source: Human Resource Management Academic Research Society

19) Introduction To Public Relations

Mathew Cabot

Source: San Jose State University

20) Maximizing Media Relations Through a Better Understanding of the Public Relations - JournalistRelationship

Dustin W. Supa

Source: Boston University

21) Healthcare Public Relations (Presentation)

Dr. Seyda Ors KAYA

Source: Statistical, Economic and Social Research and Training Centre for Islamic Countries

22) Public Relations and Media Relations

Rachel Burgon

Source: Pearson

Here ends our selection of free Public Relations books in PDF format. We hope you liked it and already have your next book!

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